5 11, 2018

Top 10 Email Marketing Trends You Can’t Afford to Miss Out On

November 5th, 2018|

Despite dire predictions, email isn't dead. In fact, it continues to evolve into one of the most popular forms of communication. Researchers predict worldwide email users will reach over 4.1 billion people in 2021. Right now, over half of the world's population uses email. Its use continues to grow alongside instant messaging, chat, and social [...]

3 10, 2018

8 Common SEO Tactics That DON’T Work Anymore

October 3rd, 2018|

As we know by now, search engine optimization (SEO) is critical to a company's success. However, businesses still struggle to keep up with the ever-changing landscape of digital marketing. Google updates their search algorithms often, which is a factor in SEO volatility. Marketing professionals must be agile in their planning, as the latest trends can [...]

19 09, 2018

The 10 Elements All the Best Website Homepages Have

September 19th, 2018|

When it comes to creating a brand new website, businesses have a lot to think about. Your website's look and feel needs to suit your brand while serving as a useful tool that will help you grow your business. With digital marketing and SEO being such integral parts of today's marketing, that takes more than [...]

6 09, 2018

10 Clear Advantages of Social Media Outsourcing for Busy Entrepreneurs

September 6th, 2018|

Plenty of small business owners think that they can handle social media on their own. Or worse, they think that they don't need it at all. With over 79% of the American population using Facebook, social media is not a marketing platform that should be taken lightly. Phrases like . . . "I'll get around [...]

23 08, 2018

The Best Innovative Web Design Tips of 2018

August 23rd, 2018|

There are more than 1.5 billion websites on the internet. Not all of these are active, but hundreds of millions of them are. So as a business owner, this means one thing for you: competition. And you want to do everything you can to stand out from the crowd. One of the best ways to [...]

14 08, 2018

Top 10 Benefits of Blogging for Your Business

August 14th, 2018|

Getting your name out there can be tough. But, as a business, it's vital to your long-term stability and profitability that you make your products or services known in the marketplace. While that once required a sizeable advertising budget, the options for promoting and marketing a business have changed dramatically over the past few years [...]

31 07, 2018

Top 10 Facebook Advertising Tips You Need to Know

July 31st, 2018|

With almost 1.5 billion users daily, Facebook is one of the biggest and most populated social networks. If you own a business, you can't afford to skip out on advertising on Facebook. But how to go about it? In order to help you realize a better return on investment, or ROI, we've compiled a list [...]

5 07, 2018

SEO vs PPC: What’s the Difference?

July 5th, 2018|

If you've dipped your toes at all into the world of digital marketing circa 2018, then you've heard of SEO. You may have also heard of SEO's close cousin, SEM, aka PPC. The truth is, not as many small businesses are taking advantage of SEO as you think. Less than 50%, actually. And that's a [...]

21 06, 2018

Top 10 Compelling Benefits of Video Marketing

June 21st, 2018|

There are 4 times the number of people who would rather watch a video about a product than read about it. So what does this mean for you as a business owner? It's simple. You should be utilizing video in your marketing efforts. But the truth of the matter is that it can be daunting [...]

3 06, 2018

The Secret to Developing a Successful Content Marketing Strategy

June 3rd, 2018|

Content marketing is an effective tool for sharing information, building an audience, selling a product, and more. It allows you to reach a wider audience, build relationships with customers, and establish trust and respect in the community. Here is how to develop a successful content marketing strategy. Opinion Creates Recognition for Your Branded Content Consumers [...]