The Top 12 Landing Page Mistakes and What You Can Do to Prevent Them
Landing pages are essential for marketing because they can generate up to 220% more leads for your business. If you are not careful with landing page mistakes, you risk losing many potential valuable customers that your business has spent so many resources trying to lock down. If you want to execute a successful ad campaign, […]
The Secret of Link Worthy, Highly Converting Landing Pages
The statistic that long landing pages can generate up to 220% more leads is a strong indication of the potential benefits they offer. Are you struggling to design and convert visitors into customers? Creating great landing pages isn’t rocket science. Our new guide reveals the secrets of high-converting pages that can help you easily turn […]
A Roundup of What’s New in Blockchain Advertising and Marketing
Are you curious about how blockchain technology is impacting advertising and marketing? Look no further. In this article, we’ll take you through the latest developments and innovations in blockchain advertising and marketing. With the rise of ad fraud and concerns around data privacy, blockchain offers a solution. Its decentralized and immutable nature allows for increased […]
How Targeted Ads Are Evolving in 2023
Did you know that the most important types of targeted ads include contextual targeting, behavioral targeting, geotargeting, and social media targeting? In recent years, more businesses are choosing to create targeted ads in order to reach their desired audience. By using data and advanced algorithms, these ads deliver personalized messages to specific users. If your business […]
The Differences Between Google Local Service Ads and Google Ads
There’s no shortage of statistics that support the inclusion of Google Ads into any great marketing strategy. For example, we know that paid ads can increase brand awareness by at least 80% and that the majority of searches for those ads occur on Google. If you’re like most people, you’ve likely heard of Google Ads […]
The Latest Google SEO Updates Explained
Google uses over 200 ranking factors to rank websites. Not only that, but they are constantly updating their algorithm to help improve user experience. In short, it can be hard to keep up with all the latest Google SEO updates (especially when they seem to change every other day!). If you’re a business owner, keeping […]
What Is the Website Development Process Like?
Each year in the United States, entrepreneurs start over 600,000 new businesses. Unfortunately, many businesses do not go on to become successful. Interestingly, not all businesses have high-quality websites. This is one of the most important factors that determine longevity. Although the stages of web development can be difficult to understand at first, website design […]
How to Design a Website Layout That Appeals to Users
There are roughly 1.58 billion websites in the world today. Of these, how do you make sure yours cuts through the noise? Well, with beautiful website design, of course! A well-designed website provides your business with credibility, not to mention it’ll keep online users around longer. But how do you design effective website layouts? And what […]
The Reasons Why Responsive Website Design Is Critical for Your Business
In this day and age, most access the internet using their mobile devices. If your website doesn’t load properly on a phone or tablet, your target customers will go to your competitor’s websites instead. In fact, research has shown that over 75% of consumers today prefer using a mobile-friendly site. However, over 96% of users have […]
10 Signs Your Website Design Needs an Upgrade
Is your website design outdated and in need of an upgrade? Web design is one of the most important aspects of any online business. A website that looks outdated or poorly designed can turn away potential customers and cost you money in the long run. Over 59% of consumers have stated that they prefer browsing […]