Paid
Media
Google. Amazon. Facebook. +
optimized industry-leading strategies
Our Pay-Per-Click campaign management program brings together industry-leading strategies, ongoing optimization, regular testing, and campaign research, all with the express purpose of increasing both the performance and the scale of your campaigns.
Pay-Per-Click Management —
From Google Ads to Facebook ads, we help our clients reach their buyers on the paid platforms that are most effective.
Our PPC management services includes advertising on following ad platforms:
- Google Ads (Search & Display Network)
- Google Shopping
- Bing Advertising
- Facebook Ads
- Instagram Ads
- Linkedin Ads
- Twitter Ads
- YouTube Advertising
- Amazon Advertising
- Remarketing/Retargeting
Included in your monthly management —
Our agency’s PPC management services include the following tasks as part of monthly management:
- Bid Management
- Ad Placement and Targeting Adjustments
- Geo-targeting Improvements
- Keyword Management
- Ad Copy Optimization and Testing
- Landing Page Performance Review
- Cost and Performance Analysis
- Monthly Campaign Performance Report
— SEO vs PPC what's the difference?
— Getting started is simple
When we first talk with new companies, they always ask how we plan to onboard their account. So, here’s how we do it (remember...WE do the work, not you):
Step 1: simple questionnaire
The first step of onboarding any new PPC account starts with filling out a simple questionnaire, not only about PPC, but about target buyers, and competition. We’re more than PPC managers, we’re marketing strategists who take a holistic view of any marketing challenge.
Step 2: audit of current account (if one exists)
This audit helps us shine light on low hanging fruit opportunities, as well as points out potential red flags. We breakdown the current account to learn as much as we can from past performance, and then benchmark all KPIs as a baseline.
Step 3: kickoff meeting
It’s important to start things off on the right foot. Every new client receives a kickoff meeting with the full team to review our timeline and walk through each step of the setup process. We also use this meeting for discovery where we review completed questionnaires.
Step 4: keyword research
If we’re running a search campaign, our next step is perform keyword research (based on any missing opportunities found in the audit). We break our proposed new keyword list down into groups and submit back to the client for approval before inputting keywords into the account.
Step 5: Account Setup or Restructuring
This step includes optimizing all the various account settings, such as:
- Campaign setup
- Ad Group setup
- Ad Copywriting & Testing setup
- Match Type setup
- Extensions setup
- Bids setup
- Goal Tracking setup
- Call Tracking
- Ad Design (for display and remarketing campaigns)
- Negative Keywords setup
- Audience/In Market Targeting setup
Step 6: Ad Writing
Writing PPC ads is a balance of art and science. The ads need to be persuasive, yet informative, yet direct, all within very tight character limits. Luckily Vital has a team of experienced copywriters who have been writing PPC ads for years. We also consistently test ad copy to determine what works best, so we have an arsenal of data to build off of.
Step 7: Ad Design
If we’re running display campaigns, Blissbranding will design multiple flights of ads in the chosen ad platform’s recommended ad size dimensions. Our ads are designed to be enticing and eye-catching, while still representing our clients’ brand.
Step 8: Landing Page Setup
The ads are only half the equation. To have meaningful PPC success, the ads need to drive users to a landing page that will convert them. Blissbranding will help write, design, and develop best practices landing pages for your campaigns. We’ve formed our own landing page best practices based on years of testing different landing page formats.
Step 7: Ad Design
If we’re running display campaigns, Blissbranding will design multiple flights of ads in the chosen ad platform’s recommended ad size dimensions. Our ads are designed to be enticing and eye-catching, while still representing our clients’ brand.
Step 8: Landing Page Setup
The ads are only half the equation. To have meaningful PPC success, the ads need to drive users to a landing page that will convert them. Blissbranding will help write, design, and develop best practices landing pages for your campaigns. We’ve formed our own landing page best practices based on years of testing different landing page formats.
— 101 Guide to Facebook Advertising
Our certified PPC experts help your customers find you —
At Blissbranding Agency, we specialize in identifying your target audience and finding ways that connect you to them. We have helped hundreds of businesses to scale leads and decrease their acquisition costs.
— Pricing
Our pricing for PPC management services is straightforward.
$1,250 per month up to $3,500 and then it is a percentage of ad spend.
Want to get a PPC management proposal from us?
Think we might be a good fit? Let’s talk about it. Fill out the form on this page and we’ll setup a call to see if we can help.
10x growth!
I had never done digital advertising before, and I knew the sale of alcohol online is huge. I contacted filled out a contact form, and after a short time, Samantha and her team took our business from $ to $$ in a matter on months. Amazing. A great company to work with and we are excited to grow with Blissbranding Agency.
Nathan Hiedo, Owner, The noble whiskey house
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