You are busy running your business, and now you need to write a blog post so you can “stay up in search ranks” right? Well, that is kind of true…so, what is the best utilization of your time?
What exactly is Evergreen Content?
Evergreen trees (the kind most as someone’s Christmas tree) is a symbol of everlasting life, because they never lose their leaves…they keep their needles all year. Like these beautiful trees, evergreen content is considered to be content that will never “go out of style”.
Examples of evergreen content you can write about today:
This is the easiest way to start writing about your business, and educating your target market.
- Top Tips
- Instructional “How To” Tutorials
- Encyclopedia-esque Entries
- Product Reviews
Videos are great!
How to frost a cupcake, a simple music video…whatever your product or service illustrates. These “how-to” style videos will last “forever”!
Keep it simple. Tell your audience one great thing about __________…or even 3 tips on how to __________. You will watch as your website climbs in search results as more and more people find what they are looking for on your website. Blogging can be fun, just keep it simple!
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